British Heart Foundation store opening, PR photography Chester

A selection of photographs for the British Heart Foundation charity who required a PR photographer to cover the opening of their new shop in Chester. They wanted to announce the store opening, make the public aware of the new store and create imagery for press and online purposes. Photographs were required of the ribbon cutting ceremony, the opening of the shop, the shop staff members and volunteers, branded internal and external photographs and staff members interacting with customers. Gary Roberts from Chester FC was on hand to do the honours and cut the ribbon.

The client managed to gain some editorial coverage and some of the PR photographs can be seen in use by The Chester Standard below:

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